Fujicolor 400 is the film currently pre-loaded in the Fujifilm QuickSnap Flash 400 disposable camera. It's a daylight-balanced consumer color negative film rated at ISO 400, flexible enough for bright daylight down to overcast and shaded scenes, and usable indoors with the camera's flash. It carries the cool color character Fuji is known for, leaning into greens and blues with a slight magenta cast on skin tones and whites, plus fine grain for its speed. Older QuickSnaps used Fujifilm Superia X-TRA 400, and the current Fujicolor 400 is its effective successor after that film was discontinued as a standalone roll in 2024. It uses C-41 processing and comes loaded with 27 exposures in the QuickSnap.
